Privacy Policy
Effective Date: April 1, 2025 · Last Updated: April 1, 2025
Comfort Land Heating, Cooling & Plumbing (“Comfort Land,” “we,” “us,” or “our”), located at Grapevine, TX 76051, is committed to protecting the privacy of our customers, website visitors, and anyone who contacts us. This Privacy Policy explains what information we collect, how we use it, with whom we share it, and your rights regarding that information.
Note: This policy should be reviewed by qualified legal counsel to ensure compliance with all applicable laws before going live on a production domain.
1. Information We Collect
We collect information you provide directly to us, including:
- Contact information: name, email address, phone number, and service address
- Service details: type of service requested, preferred appointment times, and notes about your issue
- Payment information: processed securely through third-party payment processors — we do not store full card numbers
- Communications: records of calls, texts, emails, and chat interactions with our team
We also collect information automatically when you visit our website:
- IP address, browser type, device type, and operating system
- Pages visited, time spent, and referring URLs
- Cookies and similar tracking technologies (see Section 7)
- Call source data via ServiceTitan Phone Pro (dynamic number insertion)
2. How We Use Your Information
We use the information we collect to:
- Schedule, dispatch, and complete HVAC and plumbing service appointments
- Communicate with you about your service, including appointment confirmations, technician details, and follow-ups
- Send you marketing communications (only with your consent — see Sections 3 and 4)
- Process payments and send invoices
- Improve our website, services, and customer experience
- Comply with legal obligations
- Track the source of leads to measure marketing effectiveness
3. SMS / Text Message Communications
By providing your mobile phone number and checking the SMS consent box on any of our forms, you expressly consent to receive text messages from Comfort Land Heating, Cooling & Plumbing at the number provided, including:
- Appointment confirmations and reminders
- Technician dispatch notifications (name, ETA, tracking)
- Service follow-ups and satisfaction requests
- Promotional offers and maintenance reminders (marketing messages)
Message frequency: Varies. Transactional messages are sent as needed for your service. Marketing messages are sent no more than 4 times per month.
Message and data rates may apply.
To opt out: Reply STOP to any text message at any time. After opting out, you will receive one confirmation message and no further texts (except as required by law).
For help: Reply HELP or contact us at (817) 405-4376 or contactus@callcomfortland.com.
Supported carriers include AT&T, Verizon, T-Mobile, Sprint, Boost, and most major US carriers. Carrier is not liable for delayed or undelivered messages.
For full SMS program terms, see our SMS Terms of Service.
We do not use auto-dialers (ATDS) or pre-recorded voice messages without separate express written consent as required by the Telephone Consumer Protection Act (TCPA).
4. Email Communications
By providing your email address and checking the email consent box on any of our forms, you consent to receive email communications from Comfort Land Heating, Cooling & Plumbing, including:
- Appointment confirmations, invoices, and service summaries
- Seasonal maintenance reminders
- Promotional offers and Comfort Club membership information
- Tips and information about HVAC and plumbing care
To opt out:Click the “Unsubscribe” link in any marketing email, or contact us at contactus@callcomfortland.com. Transactional emails (invoices, appointment confirmations) cannot be unsubscribed from while you have an active service relationship with us.
All marketing emails comply with the CAN-SPAM Act and include our physical mailing address: Grapevine, TX 76051.
5. How We Share Your Information
We do not sell your personal information. We may share it with:
- ServiceTitan: Our field management and CRM platform, which stores customer records, job history, and communication logs.
- Google (Analytics, Ads, Tag Manager): For website analytics and advertising performance measurement. Data is anonymized where possible.
- CallRail / ServiceTitan Phone Pro: For call tracking and attribution to measure which marketing channels drive calls and bookings.
- Payment processors: For secure payment handling.
- Legal or regulatory authorities: When required by law, subpoena, or to protect our rights.
All third-party providers are contractually bound to handle your data securely and only as necessary to provide their services to us.
6. Data Retention
We retain customer records for a minimum of 7 years to comply with Texas contractor licensing requirements and tax regulations. Marketing consent records are retained for the duration of the consent plus 5 years. You may request deletion of non-legally-required data by contacting us (see Section 9).
7. Cookies & Tracking
Our website uses cookies and similar technologies including:
- Essential cookies: Required for the site to function
- Analytics cookies: Google Analytics (anonymized IP)
- Advertising cookies: Google Ads, Meta Pixel, for remarketing
- Call tracking: ServiceTitan Phone Pro dynamic number insertion
You can control cookies through your browser settings. Note that disabling cookies may affect site functionality.
8. Your Privacy Rights
Depending on your location, you may have rights under applicable privacy laws (including the Texas Data Privacy and Security Act — TDPSA, effective July 1, 2024) including:
- Right to know what personal data we hold about you
- Right to correct inaccurate personal data
- Right to delete personal data (subject to legal retention requirements)
- Right to opt out of targeted advertising
- Right to data portability
To exercise any of these rights, contact us at contactus@callcomfortland.com or (817) 405-4376. We will respond within 45 days.
9. Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, contact us immediately.
10. Contact Us
- Comfort Land Heating, Cooling & Plumbing
- Grapevine, TX 76051
- Phone: (817) 405-4376
- Email: contactus@callcomfortland.com
11. Changes to This Policy
We may update this Privacy Policy periodically. We will post the updated policy on this page with a new effective date. Material changes will be communicated via email or a notice on our website.